URBAN CLASSIC IS BORN TO MOVE ACROSS DIFFERENT CONTEXTS WITHOUT CHANGING ITS LANGUAGE.
IT IS THE MEETING POINT BETWEEN STYLE AND FUNCTION, ELEGANCE AND EVERYDAY LIFE.
EVERY CHOICE IS GUIDED BY BALANCE.
WHAT DEFINES URBAN CLASSIC
FORMS
Softened classic shapes
CONSTRUCTION
Flexible, controlled constructions
MATERIALS
Materials designed for everyday use
URBAN CLASSIC STYLES
LACE-UPS
Clean lines, less rigidity.
Designed to accompany the rhythm of the city with ease.
LOAFERS
Practical and comfortable shapes.
Discrete presences, suited to multiple contexts.
URBAN CLASSIC LACE-UPS
URBAN CLASSIC LOAFERS

MATERIALS AND CONSTRUCTION
Urban Classic uses selected materials to ensure comfort, durability, and visual lightness.
Technique is always at the service of style.
A CLASSIC IN REAL LIFE
Urban Classic does not simplify the classic.
It makes it wearable.
Every Franceschetti line is born from the same idea of quality.
Urban Classic represents the classic as everyday balance.
It is the line for those who move between different contexts, shift from work to personal time without changing language, seeking coherence rather than rigidity.
Urban Classic does not simplify the classic — it softens it.
Here, the classic adapts, accompanies, remains recognizable without imposing itself.
It is the most lived-in line.
The one that makes the brand constant in everyday life.













