80th edition of Micam Milano is starting
Micam Milano: starts the 80th edition, unmissable appointment with fashion footwear in the heart of fashion. This event is very important for Italian shoemakers that hope in a good turnout of foreign buyers , in order to hit sales targets.
Franceschetti at Micam Milano: all new proposals for SS16
For four days the Rho fair will host the Micam Milano to present the SS16 collections of footwear. At Hall 4 Stand C25-29 D26-30 you can find all proposals by Franceschetti, including W.Gibbs and Lendvay & Schwarcz collections. Always present the classic continuous line, renewed for finishing and materials; it’s an avant-garde classic, recognizable for research and style. Real innovation in the construction of leather sole is the Blake Rapid Flex method. The most part of Franceschetti shoes have soles internally manufactured and stitched with Blake Rapid method. This system is caracterized by a double stitching and it is named precisely by the two sewing machines. Blake stitching embraces lining, upper, welt (if any) and leather midsole. Then, the Rapid stitches welt (if any), leather midsole and outsole, whether it is leather or rubber. The Flex adds flexibility to the sole, improving the quality and strength of the Blake Rapid stitching and removing the stiffness that characterizes the traditional Blake Rapid.
There are many casual projects to dress the contemporary gentleman with different levels of sportsmanship: starting from the classic English shoe with rubber sole up to the sneaker. The soles are in rubber or EVA, structures encased or platform, with a strong presence of white. Calf leather for the uppers of the project PI50 in strong shades beside the omnipresent tones of black and dark brown, minimal and always chic, which characterize leather sneakers by raw cut.
Full of novelties, the Handpainted line is present also in this edition of Micam: moccasins with carved bands, slippers in handpainted cocco , double buckles in bi-color , tone on tone, oxford models shoes extremely refined and elegant. There is also a sneaker in two variant, high basketball model and shoe.
After the Micam Milano the sales campaign continues at our showroom, in Via Carlo Botta 8, Porta Romana – Milano.